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How much does a website cost in 2025? A complete guide to pricing and options
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How much does a website cost in 2025? A complete guide to pricing and options
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Can you afford not to have a website?
A few months ago, I spoke with the owner of a local service company who had been operating solely on referrals for years. His business was thriving, but he noticed that competitors who had websites were starting to take away his customers. "Do I really need to have a website?" - he asked. I responded with a question: "How many customers have you lost because they couldn't find you online?"
Today, the decision to have a website is no longer a matter of prestige - it's a necessity. Most customers check a company on the Internet before deciding to do business with you. If you are not there, it is as if your company does not exist.
What are the real costs of a website?
-DIY (do it yourself) website - 0 - 500 PLN
-Website on a ready-made template - PLN 1,500 - 5,000
-Customized website (freelancer) - PLN 3,000 - 15,000
-Page from the agency - 7,000 - 30,000+ zlotys
-E-commerce (online store) - 5,000 - 50,000+ zlotys
What affects the cost of a website?
🔹 Type of site (business card, store, portal, web application).
🔹 Method of execution (creator, freelancer, agency).
🔹 Hosting, domain and additional features.
🔹 SEO optimization, loading speed, security.
🔹 Updates and technical support.
Hidden costs to be aware of:
⚠Hosting and domain - PLN 200 - 800 per year.
⚠SSL Certificate - 0 - 300 PLN per year.
⚠Updates and maintenance - PLN 500 - 5,000 per year.
⚠SEO and positioning - 500 - 10,000 zloty at one time or monthly subscription.
⚠Additional integrations and features - From 500 zlotys to several thousand zlotys.
⚠Migration and patches - Often necessary with a poorly executed site.
How not to overpay?
✅ Selectexecution model tailored to your needs - Not every company needs an expensive website.
✅Do away with unnecessary features at launch - It is better to add them later.
✅ Usefree tools and open-source - WordPress, Google Analytics, Let's Encrypt.
✅ Don't save money onkey elements, such as site speed, security and SEO.
✅Check what the price includes - Cheap deals often mean additional costs in the future.
In this article, I'll show you how much a website can cost, what your options are, and what is and isn't worth saving on. I will discuss both budget and professional solutions, so you can make an informed decision that best suits your business needs.
How much does a website cost? A complete guide to pricing and options
This is not one article - it's a comprehensive guide!
Every section you see here isseparate article, which takes an in-depth look at one of the key topics related to website costs.
If you want to understand,how much does a website really cost,how to avoid hidden costs ihow to optimize your budget, this series of articles will help you takean informed business decision.
Below you will findfull index of articles, which will take you step by step through the entire process of planning a budget for the website.
Index of articles in the series: "How much does a website cost?"
- How much does it cost to create a website? Main pricing factors
💡 What elements affect the cost of a website? Price ranges for different types of sites and execution methods. - How to make a website for free?
💡 Are free website builders a good option? Major limitations and alternatives for entrepreneurs. - Cost of domain and hosting - how much do you really have to pay?
💡 The actual cost of maintaining a site, how to choose the best hosting and why free solutions can cost you dearly. - How much does a professional website cost? Sample price range
💡 Cost of a site with a freelancer vs. in an agency. What are the real prices and what is not worth saving on? - Cheap website - is it a good idea?
💡 When does a cheap website make sense, and when can it hurt your business? The hidden drawbacks of budget solutions. - What are the hidden costs of a website?
💡 What to watch out for to avoid overpaying? Updates, support, SEO and other costs that most entrepreneurs don't think about at the beginning. - How to optimize costs and not overpay for a website?
💡 Practical ways to save money without sacrificing quality. What can you save on and what is better not to? - How much does a website really cost and how to make the best decision?
💡 Final summary and specific tips on how to choose the best option to fit your business.
Each article is a separate guide that you can read independently of the others.
Follow us so you don't miss more articles!
How much does a website really cost and how to make the best decision?
A website is one of the most important elements of your company's image and marketing strategy. It can bea tool to win customers, build credibility and grow business, but only if it is well executed.
The cost of a page can range fromPLN 0 (with free wizards) toPLN 50,000 and above (for advanced e-commerce sites or web applications). The choice depends on yourneeds, budget and long-term plans.
What are the real costs of a website?
-DIY (do it yourself) website - 0 - 500 PLN
-Website on a ready-made template - PLN 1,500 - 5,000
-Customized website (freelancer) - PLN 3,000 - 15,000
-Page from the agency - 7,000 - 30,000+ zlotys
-E-commerce (online store) - 5,000 - 50,000+ zlotys
What affects the cost of a website?
🔹 Type of site (business card, store, portal, web application).
🔹 Method of execution (creator, freelancer, agency).
🔹 Hosting, domain and additional features.
🔹 SEO optimization, loading speed, security.
🔹 Updates and technical support.
Hidden costs to be aware of:
⚠Hosting and domain - PLN 200 - 800 per year.
⚠SSL Certificate - 0 - 300 PLN per year.
⚠Updates and maintenance - PLN 500 - 5,000 per year.
⚠SEO and positioning - 500 - 10,000 zloty at one time or monthly subscription.
⚠Additional integrations and features - From 500 zlotys to several thousand zlotys.
⚠Migration and patches - Often necessary with a poorly executed site.
How not to overpay?
✓ Selectexecution model tailored to your needs - Not every company needs an expensive website.
✓Do away with unnecessary features at launch - It is better to add them later.
✓ Usefree tools and open-source - WordPress, Google Analytics, Let's Encrypt.
✓ Don't save money onkey elements, such as site speed, security and SEO.
✓Check what the price includes - Cheap deals often mean additional costs in the future.
How to make the best decision?
If you are starting a business and have a minimal budget:
✔ You can testfree website builders (Wix, Weebly, Google Sites).
✔ If you have basic knowledge, try the followingWordPress With cheap domain and hosting.
✔ Focus onbasic version of the site - you can develop it later.
If the website is a key component of your business:
✔ Invest inprofessionally made website - Freelancer or agency.
✔ Focus onspeed, SEO and good UX/UI.
✔ Planbudget for maintenance and development of the site, not just its creation.
The final decision should be based not only on price, but on the value the site will bring to your business.
Make this knowledge into viable queries
If you want to see this theory translated into customers - see how we design pages that lead to action.
Do you have a business, but no website? It's time to change that! Get in touch and I will advise you on how to create a site tailored to your business.
About the Authors
Konrad Barejko
Your Business Partner, CEO
Experienced technology leader and entrepreneur with over 20 years of experience in the IT industry. Specializes in digital transformation, software product development and building engineering teams. For nearly 15 years, he led B2B teams at a global technology corporation, managing a 40-person team of developers and engineers, multi-million dollar budgets and products deployed at the scale of tens of millions of licenses in EMEA and global markets. Today, as the founder of his own consulting firm, he helps small and medium-sized businesses make smart technology decisions - from website and online store development, to process automation, to comprehensive IT consulting. He combines strategic thinking with a hands-on technical background in web development, DevOps and software architecture. He focuses on a collaborative culture, agile methodologies and solutions that realistically support business growth.
Digital Vantage
Your Partner in Business, Digital Vantage Team
Digital Vantage team is a group of experienced professionals combining expertise in web development, software engineering, DevOps, UX/UI design and digital marketing. Together we carry out projects from concept to implementation - websites, e-commerce stores, dedicated applications and digital strategies. Our team combines years of experience from technology corporations with the flexibility and immediacy of working in a smaller, close-knit structure. We work in agile methodologies, focus on transparent communication and treat each project as if it were our own business. The strength of the team is the diversity of perspectives - from systems architecture and infrastructure, frontend and design, to SEO and content marketing strategy. As a result, the client receives a cohesive solution where technology, aesthetics and business goals go hand in hand.
