Redakcja Digital Vantage
Your Partner in Business, Digital Vantage Team
Digital Vantage team is a group of experienced professionals combining expertise in web development, software engineering, DevOps, UX/UI design and digital marketing. Together we carry out projects from concept to implementation - websites, e-commerce stores, dedicated applications and digital strategies. Our team combines years of experience from technology corporations with the flexibility and immediacy of working in a smaller, close-knit structure. We work in agile methodologies, focus on transparent communication and treat each project as if it were our own business. The strength of the team is the diversity of perspectives - from systems architecture and infrastructure, frontend and design, to SEO and content marketing strategy. As a result, the client receives a cohesive solution where technology, aesthetics and business goals go hand in hand.
Posts by Redakcja Digital Vantage
Articles 1 - 9 from 143 Posts
SEO, Costs and pricing, Vendors and contracts
No independent Swiss benchmark for SEO cost exists. How to turn a fee and its hours into an hourly rate, in francs, and what to ask before signing.
Data publikacji: 03/10/2026
Characters: 23058•Words: 3555•Reading time: 18 min
Website speed, SEO
What each part of the PageSpeed Insights report means: 28 days of user data, the Lighthouse score, phone vs desktop, and why the score keeps changing.
Data publikacji: 03/10/2026
Characters: 25321•Words: 3914•Reading time: 20 min
SEO, Analytics and measurement
Google Search Console without guesswork: verification, agency access, CTR and average position by Google's own definitions, and page indexing statuses.
Data publikacji: 03/10/2026
Characters: 26213•Words: 3947•Reading time: 20 min
Advertising and campaigns, Data protection and cookies, Costs and pricing
SMS marketing in Switzerland: UWG consent and the soft opt-in, what a campaign costs in CHF, and the Gmail, Yahoo and Outlook rules for email.
Data publikacji: 02/10/2026
Characters: 16170•Words: 2465•Reading time: 13 min
Advertising and campaigns, E-commerce law, Customer reviews
Affiliate marketing in Switzerland: networks and their fees, commission maths, and the UWG and Fairness Commission rules on disclosing paid posts.
Data publikacji: 02/10/2026
Characters: 19527•Words: 2817•Reading time: 15 min
Advertising and campaigns, Customer reviews
How price comparison sites work for a Swiss store: the CPC model, when a click pays off, Google's CSS rule, and Swiss law on reviews and discounts.
Data publikacji: 02/10/2026
Characters: 16337•Words: 2431•Reading time: 13 min
Advertising and campaigns, Allegro and marketplaces, Starting a business
TikTok Shop and TikTok Shop Ads (GMV Max) are both absent from Switzerland on TikTok's own lists. What that means, and what you can advertise instead.
Data publikacji: 02/10/2026
Characters: 16895•Words: 2512•Reading time: 13 min
Advertising and campaigns, Analytics and measurement, Data protection and cookies
Meta ads in Switzerland for online stores: Shops in open beta, Advantage+ shopping, dynamic retargeting, Pixel plus Conversions API and Swiss tracking rules.
Data publikacji: 02/10/2026
Characters: 16549•Words: 2436•Reading time: 13 min
Advertising and campaigns, Analytics and measurement
Google Shopping in Switzerland: free listings, the CSS requirement for Swiss merchants, Performance Max and how to set a Target ROAS for a product campaign.
Data publikacji: 02/10/2026
Characters: 16433•Words: 2464•Reading time: 13 min